The LEGO Provider History

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The history on the LEGO organization begins in 1932 once Ole Kirk Christiansen, a Danish carpenter, decided to begin a business offering his timber toys door to door in his town of Billund, Denmark. He called his new business “Lego” – a combination of two Danish key phrases, “leg godt, ” which suitable “play very well. ”

In 1958, the company’s founder, Godtfred Kristiansen, trademarked a system pertaining to coupling the plastic stones that would subsequently become generally known as SEGLAR “Automatic Products Bricks. inch The invention allowed LEGO to generate more diverse and complex toys.

After that, LEGO extended the offerings and began to focus on both kids. It produced a line of “Minifigures” in the mid-1970s that contained human results with posable arms, and also marketed rings sets intended for young girls.

Another expansion in 1979 saw the creation of LEGO Space sets, introducing astronaut minifigures, rockets and spaceships, among other popular themes. It happened in 1999, the LEGO Group entered the Star Wars market, launching value packs featuring the X-wing mma fighter and FASTEN Fighter.

Because the company grew, it wanted to increase their ability to introduce new products quickly and successfully. To this end, it chosen management agent Jorgen Vig Knudstorp.

He helped the organization cut down on inventory and reduce production time. This individual encouraged the company to build associations with main toy corporations, including Concentrate on, Wal-Mart and Toys ‘R’ Us.

He also announced LEGO Thoughts, an online community where enthusiasts could present proposals for new Seglar sets they wanted to discover produced. This kind of allowed LEGO to test the appeal of new suggestions and gain feedback just before committing to them.

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